We recently performed a complete re-development cycle to make the site fully mobile-compliant with a responsive design with Social Media integration. We believe - and this is supported by the early metrics - that the audience is poised to grow significantly. Native iOS and android apps are currently planned to even better serve these users.
Through the tools developed for the site by Mediapolis, the community is largely self-policing which allows the site to operate under a minimal level of moderation. An internal “karma” system which restricts what certain new or badly behaved users can do has reduced trolling to a minimum and spam entirely.